For Samsara's Creative Team

Your brand
campaigns launch
faster when your
creative director
already builds with AI.

Samsara is hiring a creative leader who can scale design across B2B, lead a team, and push into new territory. Here's what that looks like from someone who's already there.

What Samsara Gets

Benefits that compound from day one

01

Your design team gets a director who's already led creatives through complex B2B campaigns — not someone learning management on your dime.

Twenty years of directing designers, photographers, illustrators, and developers across brand, marketing, and digital projects. Cross-functional leadership where the creative director bridges the team doing the work and the stakeholders who need it done right.

Proof: Art Director at Boomerang (23 years), Senior Designer / Team Lead at DUO Strategy — managing teams, mentoring juniors, owning client relationships and creative quality across hundreds of B2B and institutional campaigns.
02

Your AI initiatives move faster because your creative director already builds production AI systems — not just uses them.

There's a difference between someone who's tried ChatGPT and someone who's deployed an MCP server on Vercel, built 7 automated agent pipelines, and architected a full SaaS platform powered by Claude. The first takes a workshop. The second takes years you don't have to wait for.

Proof: AI4Love — a relationship intelligence SaaS platform for Canadian nonprofits. Production MCP server, 7 AI agent pipelines handling supporter analysis, campaign generation, and data visualization.
03

Your campaigns stay consistent across every channel because your director thinks in systems, not one-offs.

Design systems, component libraries, brand identity frameworks, visual guidelines — the infrastructure that lets a growing team produce at volume without the creative director becoming a bottleneck. From print collateral to digital product UI to social campaigns, the system holds.

Proof: Built componentized design systems with tokens mapped to frontend codebases. Delivered brand identity systems for government, healthcare, and institutional clients — all designed to scale beyond the original engagement.
04

Your team spends less time in handoff meetings because your director speaks both design and code.

When the creative director understands HTML/CSS, can read a codebase, deploys on Vercel, and works in GitHub — the gap between "design intent" and "what shipped" gets smaller. Fewer revision cycles. Fewer miscommunications. Faster time to market.

Proof: Hands-on with HTML/CSS, JavaScript, WordPress, Shopify. Ships to Vercel. Works in GitHub daily. Builds in Figma, Adobe Creative Cloud, and Canva. Not a developer — but fluent enough to eliminate the translation layer.
A Candid Perspective

You can teach a senior designer your Figma token system in a week. You can't teach someone to build MCP servers and AI agent pipelines.

Tokenized design systems are learnable — they're process and naming conventions. AI fluency at the implementation level is a fundamentally different skill set. Samsara gets both: someone who will adopt your systems quickly and who already builds the AI tools your competitors are still evaluating.

20+
Years directing creative teams
7
Production AI agent pipelines
1
Production MCP server (deployed)
RGD
Registered Graphic Designer
Background

Where this comes from

Roles

AI4Love — Founder & Design Technologist

2024 – Present · SaaS Platform

Built an AI-powered relationship intelligence platform for Canadian nonprofit foundations. Production MCP server on Vercel, 7 automated agent pipelines, componentized design system with tokens mapped to the frontend codebase.

Boomerang Art + Design — Art Director / Team Lead

2003 – Present · Agency

Leading a team of designers across B2B and institutional campaigns. Primary liaison between design team and clients, editors, and publishers. Web development, brand identity, and multi-channel marketing.

Jason Brown Design — Designer / Art Director

2003 – Present · Independent Studio

Brand identity systems, editorial design, digital campaigns, and web development for government, healthcare, and corporate clients across Canada.

DUO Strategy and Design — Senior Designer / Team Lead

1997 – 2016 · Agency

Managed designers and led cross-functional projects from brief through delivery. Mentored junior creatives, oversaw web development projects, and designed brand systems for B2B and institutional clients.

Select Client Engagements

Joseph Brant Hospital + Foundation

Healthcare · Design resource of record

Ongoing design for both the hospital and its foundation: annual reports, donor communications, newsletters, wayfinding signage, murals, event branding, digital and social. Fresh every year, always on brand.

Environmental Commissioner of Ontario

Government · Reports & Infographics

Owned yearly production of bilingual reports to the Legislature, from design through final art, plus infographics, iconography, web and HTML email graphics. Standardized the brand and pushed AODA accessibility forward.

College of Naturopaths of Ontario

Regulatory · Brand Refresh & Comms

Refreshed the brand by expanding its design system, then took over ongoing member communications: newsletters, annual reports, infographics. Uses member feedback and analytics, with reach growing year over year.

Ontario Science Centre

Education · Exhibits & Interactive

Developed interactive exhibits (Human Edge, Loom) and helped design 2D, interactive and digital exhibitions, along with exhibition brochures, trade show booths and video and animation graphics.

Ontario Ministry of Colleges and Universities

Government · Events & Social

Bilingual social media content, display booths and event materials: programs, certificates, signage and digital assets for provincial events.

Grocery Business Magazine

Publishing · Editorial Direction

Designed and managed production of a bimonthly national trade magazine, overseeing design and photography staff to keep every issue on schedule and on brand.

Next Step

Let's talk about what Samsara's creative team needs.

I'd rather have a conversation about your challenges than recite my resume. The resume's attached if you want it — but the real story is better in person.